Close x
House of Hoops Santa Monica
RETAIL + ENVIRONMENT THE DEVELOPMENT AND EXECUTION OF RETAIL
STRATEGIES IS AN ABSOLUTE PASSION OF OURS.
Down arrow
Icon rs

New Era

FIRST OF ITS KIND

Project 2/8
Nav arrow Nav arrow
RETAIL + ENVIRONMENT

The Ask:
Create a first of its kind, premium New Era only store for Angels Stadium. This door will set the bar for all New Era stadium retailers.

Our Answer:
With premium fan experience’s becoming so common, we looked to design a space that would elevate New Era and the LA Angels alike. We wanted to give the fans a boutique like experience in a place they would not expect. Also, during development, we needed to keep in mind scalability. New Era has up to 30 more stadium doors this design will influence.

NAU NAU NAU NAU NAU NAU NAU